Over the last decade, I've built two 7-figure+ ARR DTC brands (profitably), plus a marketing agency, employing dozens of employees and agencies, working with hundreds of Shopify & Shopify Plus DTC ecommerce brands.
In 2019, sitting in the waiting room of a hospital, I burned out and stepped back from being a full-time operator.
Running 2 brands, plus an agency, and working on half a dozen joint ventures – I was reminded of why I got into ecommerce in the first place – freedom of time, location and income restraints.
I removed myself from day-to-day operations, cancelled the JVs, and went back to doing what I loved doing most: helping entrepreneurs launch, grow and scale ecommerce DTC-first brands profitably.
Now I run a boutique advisory firm for Shopify merchants, own 2 brands, create products to help brand owners scale fast, and run a private community for DTC/Shopify business owners.
When I'm not advising & building products, I'm a mentor to Shopify Merchants, Shopify Partners & App Developers, and working with my local community to foster young entreprenuers.
I love working with smart and interesting people from all walks of life.
If you have an idea for a collaboration, want to hang on a podcast, sponsor my newsletter, or hire me to speak to your team or company, then drop me a note.Contact Me
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